Monday, April 27, 2009

Huge response means Buyer Bid campaigns are here to stay!!

L J Hooker have just wrapped up India’s first Buyer Bid campaign and are already well into the second.
Say’s company MD Alexander Moore “The initial campaigns have been overwhelmingly successful and have delivered our clients huge response and most importantly a large number of sale agreements”
L J Hooker have confirmed that they will be launching a number of Buyer Bid campaigns both in Bangalore and Delhi over the coming weeks.
Both medium and large scale development companies appear to see the merit in a campaign that gets them quick clean results.
These companies have been struggling to get sales and cash flows over the last 6 months and have been looking at a variety of means to get some action.
Says Mr Moore “The market has been at an impasse for some months with basically a stalemate, the end result being almost no transactions. The reality has been though that buyers and sellers are really not that far apart and the Buyer Bid process allows everyone to quickly get on the same page and do business”
The campaign at IDEB Tivoli in Whitefield finished on Saturday with a flurry of buyers over the last couple of days and final sales exceeding expectations.
L J Hooker confirmed that there are now barley a dozen apartments remaining and given the residual interest they expect these to be sold out in the next week or two.
Why has this offer worked when so may others haven’t ?
According to L J Hooker it’s due to the fact that the campaign is simple and transparent allowing buyers to finalise their purchase with a minimum of fuss.
Whatever the reason it looks like we’ll be seeing plenty more buyer bid campaigns.

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